There is one number almost every artist checks the morning after a campaign launches. It sits at the top of the Spotify for Artists dashboard, updates in near real-time and has become the industry’s default shorthand for whether a release is working. The problem? It’s the wrong n…
IndustryFirst reported 28 sept, 20:15 / 1 outlet
Why Stream Counts Don’t Tell the Full Story of Music Marketing Performance
Single-source story
Digital Music News is the only tracked outlet reporting this. Read it at the source below.
Only one tracked outlet has this. Le Raver links to it rather than summarising it.
Coverage breakdown
1 source
1 original reporting
0 ran the press release
How this story was covered
1 tracked outlet has reported this story, first published 28 Sept, 20:15. Digital Music News published first among the outlets Le Raver tracks. The one report Le Raver has classified carried original reporting. That is 1 of the 26 outlets Le Raver tracks. No other tracked outlet has covered it, so this page links out rather than summarising it.
How it unfolded
- 28 Sept, 20:15Digital Music NewsFirstWhy Stream Counts Don’t Tell the Full Story of Music Marketing Performance