Warner Music is betting big on virtual artists in China, where it’s partnered with an avatar-focused company called Dream Maker. Meanwhile, the major is also looking “to take Bengali music to a much wider audience” under an SVF Entertainment tie-up. Warner Music China just recent…

IndustryFirst reported 17 jun, 18:58 / 1 outlet
Warner Music’s Aggressive Global Buildout Continues With Virtual Artist Deal in China, ‘Expansion Into the Bengali Music Market’ in India
Single-source story
Digital Music News is the only tracked outlet reporting this. Read it at the source below.
Only one tracked outlet has this. Le Raver links to it rather than summarising it.
Coverage breakdown
1 source
1 original reporting
0 ran the press release
How this story was covered
1 tracked outlet has reported this story, first published 17 Jun, 18:58. Digital Music News published first among the outlets Le Raver tracks. The one report Le Raver has classified carried original reporting. That is 1 of the 26 outlets Le Raver tracks. No other tracked outlet has covered it, so this page links out rather than summarising it.
How it unfolded
- 17 Jun, 18:58Digital Music NewsFirstWarner Music’s Aggressive Global Buildout Continues With Virtual Artist Deal in China, ‘Expansion Into the Bengali Music Market’ in India